Markets / Italy

Italy: promotion snapshot

333 live promotions from 10 operators, taken from operators' own sites and re-checked as they change.

Live offers
333
333 added in the last 30 days
Median casino welcome
€1,000
Bonus value, 31 casino welcome offers
Median casino wagering
30×
0% of casino welcome/reload offers have none
Ending in 14 days
79
Median minimum deposit €10

Market size: Italy

Official and reported figures for the whole licensed market, not only the operators we track. GGR is stakes minus winnings.

Online casino GGR by month
Dec 2025: €333.7m334DecJan 2026: €325.2m325Jan 26Feb 2026: €284.2m284FebMar 2026: €304.1m304MarApr 2026: €297.2m297AprMay 2026: €285.3m285MayJun 2026: €282.7m283JunJul 2026: €304.0m304JulAug 2026: €306.8m307AugSept 2026: €290.1m (provisional)290Sept

Bar labels in €millions. Click a bar for its source. Lighter bars are provisional.

Largest operators, online casino, Aug 2026 · share of GGR
  1. 1Lottomatica31.3%
  2. 2Sisal13.5%
  3. 38887.8%
  4. 4Entain7.5%
  5. 5SNAI6.4%
  6. 6Betsson Group6.2%
  7. 7PokerStars5.5%
  8. 8E-Play242.3%
  9. 9bet3652.0%
  10. 10Tombola1.9%

Sources: ADM via Jamma; ADM via Casinos.com; MEF, Relazione sul settore dei giochi pubblici, via Il Tacco di Bacco. Trade-press figures cite the regulator's data. Active accounts count accounts, so one player with several operators counts more than once.

Bonus rules in Italy

2 rules on bonuses, wagering and promotion terms. Plain-English summaries for planning, not legal advice: check the regulator's own text before launching an offer.

Regulations →

Advertising

  • Blanket ban on gambling advertising (Dignity Decree)
  • Bonuses allowed but may only be described neutrally

The full rule text and links to each regulator's source are in a free account. Create a free account

Offer activity

Promotions starting each day in Italy, and live promotions due to end in the next two weeks.

28 Sept: 3 poker offers started30 Sept: 3 poker offers started1 Oct: 1 casino offer started1 Oct: 1 live casino offer started5 Oct: 3 casino offers started8 Oct: 1 casino offer started8 Oct: 2 poker offers started11 Oct: 4 casino offers started11 Oct: 1 sportsbook offer started11 Oct: 3 poker offers started12 Oct: 2 sportsbook offers started12 Oct: 1 poker offer started16 Oct: 2 casino offers started16 Oct: 1 live casino offer started18 Oct: 7 casino offers started18 Oct: 2 live casino offers started18 Oct: 1 bingo offer started19 Oct: 40 casino offers started7620 Oct: 7 casino offers started21 Oct: 8 casino offers started22 Oct: 36 casino offers started7223 Oct: 2 casino offers started23 Oct: 6 sportsbook offers started23 Oct: 1 live casino offer started23 Oct: 1 bingo offer started24 Oct: 2 casino offers started24 Oct: 1 sportsbook offer started25 Oct: 1 poker offer started25 Oct: 3 live casino offers started26 Oct: 7 casino offers ending26 Oct: 1 sportsbook offer ending26 Oct: 6 poker offers ending27 Oct: 6 casino offers ending28 Oct: 4 casino offers ending29 Oct: 3 casino offers ending29 Oct: 1 live casino offer ending31 Oct: 11 casino offers ending31 Oct: 18 poker offers ending31 Oct: 2 live casino offers ending31 Oct: 1 bingo offer ending1 Nov: 5 casino offers ending1 Nov: 3 sportsbook offers ending1 Nov: 3 bingo offers ending1 Nov: 1 retail offer ending2 Nov: 1 sportsbook offer ending2 Nov: 2 poker offers ending4 Nov: 2 bingo offers ending8 Nov: 2 casino offers ending27 Sept4 Oct11 Oct18 OctToday1 Nov8 Nov
CasinoSportsbookPokerLive CasinoBingoRetailCavalliLotterieLotteryVirtualSolid: offers that started each day. Light, after today: live offers due to end.
Live offers
330
+67 since 19 Oct
34023619 Oct25 Oct
Operators
10
+3 since 19 Oct
10719 Oct25 Oct
Median casino welcome
€1,000
−€500 since 19 Oct
€1,500€1,00019 Oct25 Oct
Median casino wagering
30×
No change since 19 Oct
30×20×19 Oct25 Oct

Coverage grew over this period, so part of any change comes from newly tracked operators.

Products

Casino
161
Poker
54
Sportsbook
51
Live Casino
37
Bingo
24
Retail
2
Virtual
1
Lottery
1
Lotterie
1
Cavalli
1

Mechanics

Leaderboard
67
Welcome offer
57
Tournament
56
Daily game
45
Free play
18
Seasonal
18
Loyalty
18
Cashback
17

114 offers are shared prize pools or tournaments rather than a per-player bonus.

See the offers behind these numbers

Free accounts can browse every live Italy promotion with its wagering and caps, open full terms for 15 promotions a week, and compare operators side by side.

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